ExpertCEO

A marketing pioneer in feudal Russia?? In King of Vodka, journalist Linda Himelstein offers a fascinating look at successful entrepreneurship, depicted through the rise of Pyotr Smirnov from Russian serfdom to global spirits magnate. The non-fiction account is filled with dilemmas familiar to every leader, especially intense determination and branding genius, along with sad tales of wealth squandered by his sons. Definitely worth the read! Read full article